Denandro Yusuf — AI Automation Engineer, Bali

I paint with systems— automation that does the repetitive work for you.

Storefront automation, AI reporting, workflows and creative tooling for e-commerce teams — built hands-on with Claude Code, JavaScript, and Shopify.

Denandro Yusuf
The artist, at work — Bali, Indonesia.
Denandro Yusuf
Denandro Yusuf — Bali, Indonesia.

The artist

Engineering, held like a brush

Most portfolios tell you what someone can do. This one does it in front of you: every page here — the moving canvas, the games, the systems underneath — was designed and shipped with Claude Code as my pair engineer, running natively on Shopify. AI is not my buzzword. It is my workbench.

Read the full story

The practice

How a system is painted

Every automation here followed the same development an artwork does — looked at honestly, composed deliberately, refined until it holds.

  1. Observation

    Watch the real work first: what is done by hand, how often, and what it costs — written down before anything is built.

  2. Research

    Read the terrain: the existing code, the APIs in play, and what the data really looks like.

  3. Composition

    Turn the goal into a numbered plan with named parts, and agree on it before a line is written.

  4. Building

    Build with Claude Code as a pair engineer — the system is written, connected, and made to run end to end.

  5. Refinement

    Review the work, test it against real cases, and fix what the review finds before anyone relies on it.

  6. Delivery

    Hand the schedule to the machine, watch the first runs, and leave the team with something that quietly works.

Selected work

Studies in automation

Personal builds and internal tooling — each began as a repeated manual task and ended as a system that runs itself.

2026 · Internal tool

AI Reporting Dashboard for E-commerce Teams

Every morning at 07:00 an LLM pipeline pulls Shopify sales, Meta ads, and GA4 traffic, writes the story behind the numbers, and posts a digest to Slack. What used to be a six-hour Friday ritual now takes forty seconds.

6h/wk → 40s · 14 KPIs · daily 07:00

Claude API · Node · GAQL · Slack

2026 · E-commerce

Shopify Product Page Automation System

Bulk-generates product copy, metafields, and alt text against a brand-voice rubric, then routes every draft through a human approval queue before anything touches the live store.

1,400 SKUs · 92% auto-approved

Shopify Admin API · Liquid · Claude

2026 · Marketing ops

Meta Ads Performance Analyzer

Watches ad-set fatigue and CPA drift daily, calls out creatives that stopped earning their budget, and drafts the reallocation plan before the Monday meeting exists.

−23% wasted spend · daily scan

Meta API · Node · Sheets

2026 · Operations

Inventory Sync Workflow

Reconciles 3PL counts against Shopify every hour, heals small drifts silently, and pages a human only when something is genuinely wrong. Boring by design — that is the point.

142 SKUs/run · 99.2% silent

n8n · REST · Webhooks

2026 · Content

AI-Powered Product Description Generator

A generator constrained by a JSON-schema brand rubric — tone rules, banned words, sizing logic — so drafts arrive on-voice instead of AI-flavored. Humans approve; machines type.

10× faster drafts · 0 off-voice

Claude · JSON Schema · Shopify

2026 · Creative ops

Creative Asset QA Checker

Validates every campaign asset before upload — dimensions, naming, weight, contrast. Rejections come back with the reason and the fix, not just a red X.

~400 assets/mo · 0 bad uploads

Node · Sharp · Drive API

2026 · CX

Customer Support SOP Automation

Turns resolved support threads into living SOP articles — deduped, versioned, searchable — so the answer to any question only has to be discovered once.

68 SOPs · −35% repeat tickets

Gorgias · Claude · Notion

2026 · In progress

Internal Workflow Command Center

One place to watch every automation above: run history, live logs, one-click re-runs, and a health board for the whole collection.

9 workflows · 1 pane of glass

React · Node · Cron

Selected personal & internal projects · client work available on request

Experience

Three years keeping a real store alive

For three years I have looked after the storefront of Wooden Ships, a knitwear brand with a demanding, loyal audience — theme code, UX, automation, analytics, and the quiet operational work between. The figures beside this paragraph are the store’s own, stated plainly.

See a piece I built on the live store (opens in a new tab)

The chapters so far

  1. 2025 — present

    AI Project Manager · PT IN FASHION

    Identify recurring operational problems and turn them into practical AI and automation workflows with clearer structure and real adoption.

  2. 2024 — present

    Lead Web Developer · PT IN FASHION

    Build and improve Shopify theme features, troubleshoot issues, coordinate stakeholders, and ship cleaner storefront experiences.

  3. 2024 — 2025

    Lead Graphic Designer · PT IN FASHION

    Directed high-quality visuals for website, campaigns, and digital brand consistency across e-commerce touchpoints.


Every system starts as a conversation.

Tell me what your team still does by hand. I will tell you which parts a system can own — and build it.