Shopify Developer • Bali, Indonesia
I build refined storefronts with strong product storytelling, thoughtful UX, and reliable implementation — from Liquid customization and theme updates to app integrations, lifecycle support, and practical automation.
This portfolio is intentionally presented as a fashion storefront. It shows how I think about layout, product storytelling, navigation, and merchandising inside a real Shopify environment — not just on a static case study page.
Liquid edits, new sections, app integrations, and polished theme changes that feel native to the store.
Responsive layout refinements, stronger visual hierarchy, and detail-oriented QA across desktop and mobile.
Attentive and Klaviyo support plus practical AI workflows that reduce manual work and improve consistency behind the scenes.
Selected experience
Wooden Ships is where I learned how refined e-commerce is built in practice — not only through design, but through consistency, iteration, and the discipline of making every detail useful.
Over three years, I supported a Shopify storefront operating at meaningful scale, with an average of $6M in annual revenue, around 1.2M sessions per year, a 34% returning customer rate, and an AOV that reached roughly 2.0. That environment pushed me to think beyond isolated tasks. I worked across feature development, theme maintenance, QA, UX refinement, customer-feedback-led improvements, loyalty, retention flows, campaign execution, analytics reviews, ad monitoring, and creative asset production — all as part of one connected store experience.
What stayed with me most was this: the strongest storefronts are not built by one big redesign. They are shaped through thoughtful systems, sharp execution, and steady improvement over time.
What I touched across the business
Shopify • QA • UX • Retention
Feature development, loyalty, theme maintenance, customer-led improvements, analytics, creative, and campaign support working together in one storefront.
focus
feature work from customer feedback
operating rhythm
maintenance, QA, iteration
growth support
creative, analytics, ads, retention
A curated set of platforms, apps, and tools I use to build, optimize, and support Shopify storefronts — from theme customization and UX improvements to marketing workflows and operational efficiency.
